LinkedIn

Social Media LIVE!

There really is no substitute for the energy generated when people come together LIVE! Discuss, debate, share ideas, practices, and swap stories—yup, it can be done virtually, but that’s so two dimensional. It’s no substitute for a real handshake, a paper business card passed to a new “friend,” makin’ eye contact, and feeling the table [...]

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Business Development for Lawyers | Low Hanging Fruit

Where else on Earth would you find… A conga line of ranging 56,800 miles (90,900 km): Equal to 9.76 round trips on the road between San Francisco and New York City. 74 Elvis impersonators 1.3+ billion potential connections 1,091 Chocolatiers 79+ million job transitions/changes tracked 46 profiles with “beatboxer” listed as a position 428% [...]

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Tips on Finding “Tips” and other Tips for Using “Google Alerts”

Do you use Google Alerts? They’re great, aren’t they? (If you don’t, go get a Google Account and start right now. There is a help tab that will walk you through how to get started.) I’ve been using basic Google Alerts to follow my name, my company name, and select clients’ names for as many [...]

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Managing Social Media in Your Law Firm | The Next Big Thing

We’ve come a long way, baby! Three years ago, when I founded my company Law Gravity, I talked to a lot of law firms about their “plans” for using social media. Their response: “What plans?” There were firms that had a blog or two, but few looked beyond into opportunities presented by other social media [...]

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About social.lawyers: Transforming Business Development – Excerpt From the Book

I’m excited to share with readers of the Virtual Marketing Officer blog a short excerpt about creating an effective profile on LinkedIn taken from one chapter of my new book, social.lawyers: Transforming Business Development, (by Jayne Navarre), which was published by Thomson West last month. (The book is now available for purchase on their website [...]

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JDSupra and LinkedIn: Like Peanut Butter and Chocolate

I predict that just about EVERYONE on LinkedIn will have a good reason to add Legal Updates, the new application from JDSupra, to deliver legal industry content to their landing page. For lawyers, though, at least those who are posting to JDSupra.com, the new app is… “….like peanut butter and chocolate….” That’s what Ron Coleman, [...]

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LinkedIn Tips: Build a Twitter list using your LinkedIn Connections

I want social networking online to give me greater reach, not add to my workload. I’m always searching for ways to cut down on the amount of time I spend keeping in touch with my valuable online social networks. One way I’ve found to double up on my efforts is to sync some of my [...]

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Social Web “consumption, familiarity and use” by in-house lawyers: survey released

As a marketer I rarely, if ever, try to “convince” a law firm or lawyer that social media and networking is something they MUST do. When I speak to groups of lawyers [or marketers] on the topic, I am careful to craft my speeches in a way that presents details, offers illustrations of what others [...]

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A Friday Diversion: Criminal Lawyers Online

I’m in the last phase of preparing the manuscript of my forthcoming book, social.lawyer: Transforming business development, new media, new tools and the social web for lawyers. Exactly seven days from NOW my wonderful publisher, West Publishing, a division of Thomson Reuters, is expecting the delivery of my baby. I’m about to POP! So today, [...]

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LinkedIn is the Greatest Directory Ever

Image via CrunchBase No question –Linkedin is a valuable service that enables people to expand their business networks beyond physical limitations. However, it’s even more fascinating when you realize that it is one of the most powerful, mega directory databases at your disposal; even surpasses Google and Yahoo! in several ways. In a 2008 interview [...]

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