Law firm

Holiday eCards, law firms, lawyers and one person’s opinion

Sending a digital eCard to a huge database list of “everyone,” without taking a moment to… reflect that behind each name is a real person, jot a simple note, and add a hand written signature… …is equivalent to diet mashed potatoes. If you’re going to serve mashed potatoes without the butter, milk, salt, and gravy, [...]

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Online Tools for Law Blogs and Other Website Owners | Alexa

Last week on VirtualMarketingOfficer.com I wrote about How To Promote Your Law Blog and it turned out to be a pretty popular post, so I figured there are enough readers who are looking for ideas in this regard—thanks to all who re-tweeted the post; Twitter was driving a lot of the traffic according to my [...]

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Proskauer Rose goes Mac daddy? | Attorneys to be Outfitted with iPads

The AmLaw Daily reports that Proskauer Rose announced on Wednesday that the firm plans to supply the bulk of its 700-plus lawyers with iPad 2′s. I’m a straying out of my comfort zone in this post today—I am not a hardwired techie—but I am all for technologies that enrich our lives and improve the way [...]

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Just Being Social | by Jay Strother for Legal Management March/April Edition

If you’re looking for the latest “buzz” about social media ethics and professional responsibility for lawyers (and their employees), I highly recommend Jay Strother’s article, Just Being Social, published in the March/April edition of Legal Management, a publication of the Association of Legal Administrators. In addition to offering an excellent primer on the issues, the [...]

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The Heart and Soul of Your Law Firm | What Vendor Relationships Reveal

Today a package of materials from a new client of mine arrived overnight, first AM delivery. The delivery surprised me and exceeded my expectation as our scheduled meeting is weeks away. There was nothing urgent about me receiving the materials, but it sure was nice to have them in hand so far in advance. Then [...]

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Managing Social Media in Your Law Firm | The Next Big Thing

We’ve come a long way, baby! Three years ago, when I founded my company Law Gravity, I talked to a lot of law firms about their “plans” for using social media. Their response: “What plans?” There were firms that had a blog or two, but few looked beyond into opportunities presented by other social media [...]

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Do your law firm employees have a right to free speech on Facebook? Legal Case Filed by NLRB

Last week the National Labor Relations Board launched a legal case asserting that employees have a right to free speech on Facebook. It announced that it had filed a complaint against an ambulance service that fired an emergency medical technician, accusing her, among other things, of violating a policy that bars employees from depicting the [...]

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Twitter Post Exposes Paris.

According to the gossip site, radar.com: A photograph posted by Paris Hilton more than a month prior to her drug arrest in Las Vegas could blow up her claim that the purse she was carrying — which contained cocaine — did not belong to her. In mid-July, Paris Tweeted a photograph of a purse and [...]

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Law Firm Cross-selling: The Art of Listening.

Nothing makes me more confused and frustrated than when I anticipate one thing and get something entirely different. When this happens I think that I have failed to communicate clearly or manage my own expectations. (I.e. “How could Santa leave me a book when I clearly asked for a doll? Maybe the North Pole wasn’t [...]

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Earth to FACEBOOK…automatically generated fan pages? Are you kidding?

Just as I started to breath easier—Facebook rolled back the ridiculously complicated privacy settings that were causing chaos for those who care—alien generated community pages started showing up. In the tunnel vision of FaceBook… “Community Pages are a new type of Page that enable you to see what people are saying about the things that [...]

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