Technology

TURN OFF YOUR IPAD? | How digital natives COULD impact the future of the legal profession

Boarding a flight between Montreal and Miami yesterday I overheard a mother tell her son, who looked no more than 3-years-old, “Turn off your iPad.” She suggested, gently, that he take a nap until we were up in the air, at which time he could sign into the American Airlines’ (please don’t become United Airlines, [...]

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I’m Too Busy for Social Media | 10 Tips

If you want something done, ask a busy person to do it. The more things you do, the more you can do. (Attributed to Lucille Ball) Today, everybody is busy, right? Or maybe not and we’re just disorganized so we look busy? Maybe its just a throw away excuse? Well, I’m really busy, but here [...]

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Tech Lexicon: Most confusing terms of the decade

And now for something REALLY fun…. This post may not be directly important to your work as a marketer or lawyer, but I’m pretty sure you’ve heard or read many of these words in one context or another, and may even be wondering what they mean. The Cloud? Social Discovery? SOA? De-dupe? SoLoMo? Robust? Emoticon? [...]

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Facebook Friday | Are you sure you want to post that?

Are you SURE you want to post that? This should be the last thing you should say to yourself before hitting “Post.” I know, I know, the topic has been covered ad nauseam. But, yes, it really matters. My two cents. For the past three years I’ve indulged in an “unplugged” stay in Mexico—not because [...]

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Online Tools for Law Blogs and Other Website Owners | Alexa

Last week on VirtualMarketingOfficer.com I wrote about How To Promote Your Law Blog and it turned out to be a pretty popular post, so I figured there are enough readers who are looking for ideas in this regard—thanks to all who re-tweeted the post; Twitter was driving a lot of the traffic according to my [...]

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How To Promote Your Law Blog (or any blog)

Now that your blog is “LIVE,” you need to do some basic things to help others find you. Or give your established blog a little shove and see if traffic doesn’t improve. Submit to Giant Search Engines Even though you’ve optimized the general metadata on your blog, as well as each post, you may still [...]

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Always Connected | A day in the digital life

Created by: Online Schools WHAT’S IN YOUR DIGITAL LIFE? Me. Well, I recently moved and do not have an extra outlet at my bedside so I’ve been recharging my iPhone at night beside my desk–in another room. The difference is noticeable. Before I used to wake up in the middle of the night and look [...]

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Social Media and Legal Ethics | No New Restrictions, Just Clarification

The jury is (almost) in. We do not, thankfully, anticipate a Casey-Anthony-super-sized-post-verdict outrage when the American Bar Association codifies its Commission on Ethics 20/20 proposed amendments to the Model Rules in 2012. According to the Commission’s recent proposal and report, lawyers are almost certain to avoid any new draconian restrictions on social media activity as [...]

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Facebook for Lawyers: Don’t overlook the efficiency and power of a network on Facebook

The other day, I added a “new” Friend to my Facebook network, someone I see maybe once a year at a professional gathering. I thought: This is great. Can it get any easier to stay in touch and up to speed on what’s going on in her life so that the next time we meet [...]

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Are You [A] Lawyer Online?

David Fraser (@privacylawyer) is not just a lawyer online; he’s a Canadian privacy lawyer—online. Participating on a panel with David last Friday, it was immediately obvious that he “gets social media” when he flat out told a Canadian Bar Association group of Intellectual Property lawyers that …being a lawyer online does nothing for you. Being [...]

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