Ideas

Social Media LIVE!

There really is no substitute for the energy generated when people come together LIVE!  Discuss, debate, share ideas, practices, and swap stories—yup, it can be done virtually, but that’s so two dimensional. It’s no substitute for a real handshake, a paper business card passed to a new “friend,” makin’ eye contact, and feeling the table [...]

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Law Firm Management Ideas | The Benevolent Dictator

Listening to a law firm administrator explain how he handles internally sensitive issues at his law firm over a business dinner one evening, I remarked, “You’re a benevolent dictator! Sounds like it’s working for you! Management by consensus may be an easier path, but it is a sure path to confusion, or worse, inaction, right?” [...]

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Are You [A] Lawyer Online?

David Fraser (@privacylawyer) is not just a lawyer online; he’s a Canadian privacy lawyer—online.  Participating on a panel with David last Friday, it was immediately obvious that he “gets social media” when he flat out told a Canadian Bar Association group of Intellectual Property lawyers that …being a lawyer online does nothing for you. Being [...]

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Social Media for Lawyers Examined | Try a little context.

Are you still trying to get your arms around social media? Still feeling uncertain about it’s usefulness in marketing your practice or for networking your referral sources? You’ve probably attended webinars, conference sessions, read whitepapers, articles, blog posts, and maybe even books, to try to find the most simple, direct answer to “what should I [...]

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Managing Social Media in Your Law Firm | The Next Big Thing

We’ve come a long way, baby! Three years ago, when I founded my company Law Gravity, I talked to a lot of law firms about their “plans” for using social media. Their response: “What plans?” There were firms that had a blog or two, but few looked beyond into opportunities presented by other social media [...]

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Does your law firm need a “social agency?”

As social media channels grow and the “what should we be doing” buzz slowly moves across the legal marketing industry, more legal marketing professionals and law firm leaders are asking, do we need to hire an agency? If you’re big enough or serious enough, you probably do. And according to some of the heavy hitters [...]

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Social Media Black-outs and brown-outs: Are we getting burnt out?

Something other than Autumn leaves is in the air. This week I’ve seen mentioned three high profile instances of individuals and institutions going on a social media blackout or brown-out and I admit my online activity has waned in the past few months — not because of choice but because I’ve got dozens of more [...]

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Twitter Post Exposes Paris.

According to the gossip site, radar.com: A photograph posted by Paris Hilton more than a month prior to her drug arrest in Las Vegas could blow up her claim that the purse she was carrying — which contained cocaine — did not belong to her. In mid-July, Paris Tweeted a photograph of a purse and [...]

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The Semantic Web: Fantastic and a bit scary

The Semantic Web (call it Web 3.0 if you will) is both fantastic and, like most new technology, a bit scary: Do I really like the idea of every little move I make becoming data to be tagged and processed electronically? What if it ends up in the wrong hands?  And what to think of [...]

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How to Write a Blog Post: content ideas for lawyers who blog.

Setting up a blog is easy. Whether you do it yourself or hire someone to do it for you, it will probably be the last easy thing you do in your life as a lawyer who blogs. The rest of your life as a lawyer who blogs will revolve around an empty white box—a box [...]

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