Prime addresse$, billable hour$ and cross-$elling are DEAD
The Adam Smith, Esq. blog, published by Bruce MacEwen, covers the topic of law firm economics really well. His latest series on Growth is…
Real lawyers don’t have to blog, but increasingly their clients do….
Lawyers with blogs that post fairly frequently often report a substantially high impact for their investment—new clients, media exposure, and even personal satisfaction. However,…
You survived the recession, but your [law] blog is in foreclosure.
There’s one thing I’ve learned about being a blogger—the cost of entry may be cheap but it’s expensive to sustain. And that’s why, more…
Charleston, West Virginia | Newspapers Move Online Commenting System to Facebook, Exclusively
On Monday, September 17, 2012, the Charleston West Virginia Gazette and Daily Mail websites required readers to use Facebook, exclusively, for posting comments on…
Are We Bragging too much? | More Social Networking Tips for Building a Better Business Persona
Last week I asked: Is it okay for lawyers and other business professionals to flaunt their political passions on Facebook and other social networks?…
FACEBOOK AND POLITICS | Do they mix? Yes, no, maybe?
As I watch the steady stream of political material flow through my Facebook river, I ask, is it okay for a lawyer or a…
Building a LAW PRACTICE-SPECIFIC social media strategy | Examining User Behavior
If you have an estate planning practice, your target audience for new business is probably middle-aged adults aged 35-44. Online social media user behavior…
Why law firms fail to hit the proverbial Social Media Ball out of the park.
A blog without comments is like a newsletter printed in digital ink—delete. A Facebook Page without conversation is like a malfunctioning cellular tower—”can you…
Do It Yourself Search Optimization | Part II
Part II: Organic Search Engine Optimization for blogs and websites This is the second in a three part series of basic steps for bloggers…
Easy Search Engine Optimization (SEO) for WordPress and other websites | Part One!
This is the first in a three part series on easy organic search optimization for improved results and increased exposure. Hardly a day goes…