LinkedIn Tips: Build a Twitter list using your LinkedIn Connections
I want social networking online to give me greater reach, not add to my workload. I’m always searching for ways to cut down on the amount of time I spend keeping in touch with my…
-
-
Can a Law Firm Truly Differentiate?
Differentiation is the process of distinguishing products or services to make them attractive to a target audience. In short, differentiation helps “us” choose – pink or blue, regular or lite…. What happens when there’s not…
-
Alternative Fee Agreements: The truth beyond the lore.
Thinking about the best way to structure that Alternative Fee Agreement your client is requesting? Well, it may take some time up front and some serious understanding of the benefits for both client and law…
-
Law Firm Branding: Hocus Pocus or Results?
Baker McKenzie beat Skadden in gross revenues in the 2010 AmLaw 200 list taking over the top spot for the first time since 1994. That’s a big deal, I guess. Ben Hallman writes in “Behind…
-
Doing a Raindance: The Legal Sales and Service Organization Conference 2010
If you’re responsible for business development in your law firm or your own practice, whether a lawyer, managing partner, marketing or business development professional, attending the Raindance Conference should be on your to do list,…
-
Best Practices | Clients | Ideas | Law Firm Communications | Marketing Communications | Social Networking | social.lawyers | Web 2.0
Too Busy For Marketing? Tap Into Your Social Web Communities.
Who has time for business development when you’re really busy with client work? Since the beginning of 2010 I’ve been struggling to balance the time I devote to taking care of my clients-who deserve 100…
-
Amazon: The Disney of Delivery
Where does your law firm stack up? Are you creating experiences or are you delivering “business as usual?” I wish I had some really good excuse for not publishing to my blog in over a…
-
A Friday Diversion: Criminal Lawyers Online
I’m in the last phase of preparing the manuscript of my forthcoming book, social.lawyer: Transforming business development, new media, new tools and the social web for lawyers. Exactly seven days from NOW my wonderful publisher,…
-
Fear of Facebook Part III : Fan Pages for Law Firms?
“There’s a lot of business done in country clubs, but you’ll never see a company open a booth in the club’s dining room. Instead, individual business people network quietly there, blending into the scene and…
-
Fear of Facebook: Part II: How to use Facebook privacy settings
Facebook estimates that only 20% of its members take advantage of the privacy features. As a business professional using Facebook, privacy settings allow you to manage your network so you can speak discreetly to certain…