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Category: Client Service

Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)

  • Miami On My Mind

    Miami On My Mind

    July 15, 2021

    This is an off topic post. I dunno. Just felt I needed to share. #soscuba. Miami on my mind, again. The events of the…

  • Next Generation Law Firm Focuses on Client Satisfaction

    Next Generation Law Firm Focuses on Client Satisfaction

    November 20, 2017

    Posted by Jayne Navarre on Nov 20, 2017 in Brand Strategy, Business of law, Client Service, Law Firm Administration, Social Media | No Comments…

  • Discovering Client Service

    Discovering Client Service

    September 30, 2013

    Why do law firms struggle with client satisfaction? Perhaps it is because often times the work a lawyer does has such terribly high stakes—results…

  • Understanding marketing, business development and client development | Circus Style…

    Understanding marketing, business development and client development | Circus Style…

    March 12, 2013

    What’s the difference between marketing, business development and client development? Unlike most consumer products, selling services such as law, accounting, real estate, insurance, and…

  • Real lawyers don’t have to blog, but increasingly their clients do….

    Real lawyers don’t have to blog, but increasingly their clients do….

    October 15, 2012

    Lawyers with blogs that post fairly frequently often report a substantially high impact for their investment—new clients, media exposure, and even personal satisfaction. However,…

  • DLA Piper: What’s in the secret sauce? Shhh…Sales…

    DLA Piper: What’s in the secret sauce? Shhh…Sales…

    April 24, 2012

    On a typical day, Catherine Zinn sits in on a lot of meetings. She meets with existing clients, new clients, firm executives, and partners.…

  • Can a Law Firm Truly Differentiate?

    Can a Law Firm Truly Differentiate?

    June 23, 2010

    Differentiation is the process of distinguishing products or services to make them attractive to a target audience. In short, differentiation helps “us” choose –…

  • What Law Firms Can Learn About Delivering Happiness from Tony Hsieh | CEO Zappos

    What Law Firms Can Learn About Delivering Happiness from Tony Hsieh | CEO Zappos

    June 18, 2010

    In these changing times, we all need fresh ideas and inspiration. Tony Hsieh’s recently released book, Delivering Happiness | A Path to Profits, Passion and…

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The Virtual Marketing Officer Blog helps lawyers and law firms develop sound marketing skills for growing their practice.

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Jayne Navarre, Inc.
Marketing & Business Development
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