Marketing and Business Development for Law Firms
This evergreen post offers law firms, lawyers, marketers, consultants, and other professionals an inside look at traditions, tips, and ideas for corporate holiday gift…
Planning a trip to Key West. Look no further! First published in December 2011, (and wildly popular) I’m moving this post about Key West…
In an August 2017 post here on the Virtual Marketing Officer blog, I told readers about my new lawyer; a chatbot. Well, this week,…
The next-generation law firm is now. Some traditional law firms still struggle with change since this post was first published September 2012 – just…
Meet my new lawyer. It’s a chat bot, aka, an artificial intelligence system. It’s smart, free, and gets the job done. Although it won’t…
Law firms were slow to catch the social media wave. But once it looked safe to go into the water—the firm next door was…
Writing well is an art. Mastering it takes a lifetime, and the sharp eye of a keen professional editor can help. But if you…
Chatter among legal marketers regarding the “exclusive social network” that was just launched by Chambers and Partners—ChambersConnect—has increased. This past week, lawyers flooded our inboxes…
As the Virtual Marketing Officer predicted in an early 2009 post, social and digital content marketing has become a very important—even critical—marketing investment for you and your law…
As a lawyer, you might think you have all the skills and resources you need in order to be successful. But that is rarely…