Your winter get-away could be Close to Perfect, Far From Normal…
byPlanning a trip to Key West. Look no further! First published in December 2011, (and wildly popular) I’m moving this post about Key West…
My Lawyer is a Chatbot – Part II
byIn an August 2017 post here on the Virtual Marketing Officer blog, I told readers about my new lawyer; a chatbot. Well, this week,…
10 For The Next Gen | An interview with Patrick Lamb of Valorem Law Group (Reprised)
byThe next-generation law firm is now. Some traditional law firms still struggle with change since this post was first published September 2012 – just…
Is That Chat Bot a Better Lawyer Than You? Artificial Intelligence in Practice
byMeet my new lawyer. It’s a chat bot, aka, an artificial intelligence system. It’s smart, free, and gets the job done. Although it won’t…
Law firm social media is a waste of time, and here’s why.
byLaw firms were slow to catch the social media wave. But once it looked safe to go into the water—the firm next door was…
How to Be Your Own Editor: Secret tips revealed for writing clean, concise articles and blog posts
byWriting well is an art. Mastering it takes a lifetime, and the sharp eye of a keen professional editor can help. But if you…
ChambersConnect: Do we need a social networking site for lawyers?
byChatter among legal marketers regarding the “exclusive social network” that was just launched by Chambers and Partners—ChambersConnect—has increased. This past week, lawyers flooded our inboxes…
How To Write An Essay Style Blog Post
byAs the Virtual Marketing Officer predicted in an early 2009 post, social and digital content marketing has become a very important—even critical—marketing investment for you and your law…
How to choose a business development coach and step up your game
byAs a lawyer, you might think you have all the skills and resources you need in order to be successful. But that is rarely…
What every business person ought to know about personal politics + social media…
byAs I watch the steady stream of political garbage flow like the Mississippi River to the delta of my Facebook feed, I shake my…