Facebook estimates that only 20% of its members take advantage of the privacy features. As a business professional using Facebook, privacy settings allow you to manage your network so you can speak discreetly to certain…
“Should I be on Facebook?” That is the first question lawyers often ask me these days. Followed by: “Should I trust Facebook?” and “Is Facebook really worth my time for business development?” My answer is…
What’s your, or your law firm’s, greatest challenge about the social web? Heather Milligan, Russell Lawson and I would like to know. We’ll be leading a live discussion at the Legal Marketing Association Annual Conference…
It’s no trivial thing: the social web opens access to some amazing people that I would not otherwise had the opportunity to meet. It really works – on many levels. It’s absolutely fascinating to me;…
Using the social web for corporate communications and interactivity is UP, UP, UP according to a new study by the Center for Marketing Research at the University of Massachusetts, Dartmouth. The study looked specifically at…
Image via Wikipedia If you’re a lawyer or other legal industry professional engaging on the social web I’d love to hear about your social web strategy for engagement. Why? Because next month I’ll be speaking…
by virtualmarketingofficer Image by luc legay via Flickr You can improve your ability to build meaningful business relationships on Twitter. I’d like to introduce you to my new role model, Dan Churchill @netbizdan. Dan is…
by virtualmarketingofficer Image via CrunchBase The debate rages on the value of Twitter to lawyers in their practice, marketing, and the business of law. Here on the Virtual Marketing Officer, I acknowledge Twitter as one…
by virtualmarketingofficer The social Web has revolutionized the way consumers are learning about their health related issues and choosing professionals. There is a strong correlation for law firms. It’s all about the GLUE. As Heather…
by virtualmarketingofficer 2010 Marketing Plan for My Law Firm Goal – Own the first 3 Google results for my law firm; important practice keywords and individual attorneys Objectives – Fill the first 3 pages of…
