How to Write a Blog Post: content ideas for lawyers who blog.
Setting up a blog is easy. Whether you do it yourself or hire someone to do it for you, it will probably be the last easy thing you do in
Got an APP-etite for Consumer Advertising Law? Arnold & Porter DELIVERS!
by virtualmarketingofficer Now you can pick up your iPhone or Kindle and place that order… The highly regarded Consumer Advertising Law Blog created by Arnold & Porter’s multi-disciplinary Consumer Protection
How General Counsel Evaluates and Hires Law Firms: Marketing Partner Forum Recap
by virtualmarketingofficer The joint 2009 price tag on outside legal services for three large corporations is enough to run a small country—Office Depot: 12 million (excluding an SEC action); Wal-Mart:
Stay Tuned…Marketing Partners Forum (#MPF)
by virtualmarketingofficer Just a quick note before I leave Miami this morning and take the long trip north to Palm Beach Florida for the Marketing Partner’s Forum. I’ll be covering
It’s a BRAND new year: The Anatomy of a Law Firm Brand
by virtualmarketingofficer There’s been a curious amount of discussion among law firm marketers, this New Year, about branding. When it comes to launching brand campaigns for law firms, the past
Pictures worth a thousand words. Presentation Ideas.
by virtualmarketingofficer I met Carly Calkins @marketercalkins on Twitter. I’m not affiliated with Carly or her company, Total Attorneys, in fact we even compete in a few areas, but I
Social Touchpoints for Your 2010 Marketing Plans
by virtualmarketingofficer Law firms may need to play catch up if they don’t start integrating social technologies into their marketing, client service and business development mix in 2010. In the
Is Social Networking right for me?
by virtualmarketingofficer I knew it had to happen. Up until this point I wholeheartedly believed that any business could benefit from greater exposure by participating on the social Web, but
LinkedIn or Linked out? Making LinkedIn connections private.
by virtualmarketingofficer Cover via Amazon A recent article “The Finer Points of Using LinkedIn” by Nancy Roberts Linder, in “Marketing The Law Firm” (Law Journal Newsletters, available by subscription only),
Lawyers: To Tweet or Not to Tweet -You decide.
by virtualmarketingofficer Image via CrunchBase The debate rages on the value of Twitter to lawyers in their practice, marketing, and the business of law. Here on the Virtual Marketing Officer,