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Why law firms fail to hit the proverbial Social Media Ball out of the park.
A blog without comments is like a newsletter printed in digital ink—delete. A Facebook Page without conversation is like a malfunctioning cellular tower—”can you…
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Do It Yourself Search Optimization | Part II
for blogs and websites This is the second in a three part series of basic steps for bloggers who want to gain greater organic…
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Crack the Code: What The Apple Store can teach law firms about sales and service
The Apple Store is the most profitable retailer in America, generating an average of $5,600 per square foot and attracting more than 20,000 visitors…
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TURN OFF YOUR IPAD? | How digital natives COULD impact the future of the legal profession
Boarding a flight between Montreal and Miami yesterday I overheard a mother tell her son, who looked no more than 3-years-old, “Turn off your…
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I’m Too Busy for Social Media | 10 Tips
If you want something done, ask a busy person to do it. The more things you do, the more you can do. (Attributed to…
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Tech Lexicon: Most confusing terms of the decade
This post may not be directly important to your work as a marketer or lawyer, but I’m pretty sure you’ve heard or read many…
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Facebook Friday | Are you sure you want to post that?
This should be the last thing you should say to yourself before hitting “Post.” I know, I know, the topic has been covered ad…
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WordPress Plugin for Viewing Your Blog Website on Mobile Devices
The New iPad release today reminded me that NOW is the time to “get your mobile on.” Most of our law firm websites and…
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Facebook IPO | A Take-away Idea for Law Firm Strategy
Potential buyers got their first look at Facebook financials yesterday, which showed the company produced a $1 billion profit last year from $3.71 billion…
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Update: In-House Counsel Lawyers Social Media Use Grows
Greentarget, Zeughauser Group and Inside Counsel magazine just released survey data that updates their oft quoted 2010 findings on how corporate, in-house law departments…
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