Web Site Renovations vs. Extreme Law Firm Makeover
by virtualmarketingofficer More often than not these days, I am speaking with law firms who are interested in renovating their Web sites –getting a face lift or adding search friendly
Land the Position You WANT
by virtualmarketingofficer The Legal Marketing Association, Southeast Chapter, Miami City Group recently hosted Roberta Montafia and Linda Hazelton for a panel discussion on professional development topics for law marketers. I
Getting The Product Off The Shelves.
Law firms have, basically speaking, one thing to sell –TIME. Their inventory is determined by the number of bodies in the “warehouse” multiplied by the hours available within those bodies.
VMO Social Computing Checklist- Part III
Lawsuits involving blogs are heating up. The social computing space is a fertile ground for legal actions because blogging is rife with opinions about companies and individuals. If untrue, those
VMO Checklist for Social Online Toolbox – Part II
Risk Management and Social Media are becoming synonymous. Web content upends the traditional form of top-down information dispersal. Maureen O’Neil writes in a February 9, 2009 post on Gartner.com that
The VMO Checklist. 25 Practical Moves for Social Computing.
This is part 1 of my series on what law firm marketers need to do NOW to get a handle on social computing in their law firms. The social computing
How to Manage Social Computing In Your Law Firm
There are thousands of applications and software tools that leverage the Internet. Social tools are just one variety. Generally, law firms have adopted tools that help them work more efficiently
The Internet Has Changed Everything
Few things in life are certain. However, I can think of one. What is for certain –a new medium has entered into our lives and it’s not going away any
How Important Are Referrals?
I can tell you that invariably, when firms do a client audit they will find that over 80% (many times higher depending on the type of practice) of their clients
What Do Law Firms Really Need From their CMO?
by virtualmarketingofficer What do law firms need from the CMO? The answer is contained in this one simple statement. The CMO is the voice of the client across the law
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