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  • Business of law | Ideas | Law Firm Administration | Law Firm Communications | Law firm culture | Marketing Communications | Online Tools | Opinion | Semantic Web | Technology | Web 3.0

    Holiday gifts for clients | Ideas for lawyers, law firms, marketers, and others…

    ByJayne Navarre September 3, 2020April 11, 2026

    This evergreen post offers law firms, lawyers, marketers, consultants, and other professionals an inside look at traditions, tips, and ideas for corporate holiday gift giving. (Originally published Nov. 2012) While holiday greeting cards, whether eCards…

    Read More Holiday gifts for clients | Ideas for lawyers, law firms, marketers, and others…Continue

  • Best Practices | Business Development | Law firm culture

    How to choose a business development coach and step up your game

    ByJayne Navarre August 21, 2016April 11, 2026

    Posted by Jayne Navarre on Aug 21, 2016 in Best Practices, Business Development, Law firm culture | No Comments As a lawyer, you might think you have all the skills and resources you need in…

    Read More How to choose a business development coach and step up your gameContinue

  • Best Practices | Client Service | Clients | How-To | Law firm culture

    Discovering Client Service

    ByJayne Navarre September 30, 2013April 11, 2026

    Why do law firms struggle with client satisfaction? Perhaps it is because often times the work a lawyer does has such terribly high stakes—results can make or break businesses, personal lives, or financial well-being—and thus…

    Read More Discovering Client ServiceContinue

  • Business of law | Events | Law firm culture

    The College of Law Practice Management Futures Conference

    ByJayne Navarre September 20, 2013April 11, 2026

    For Immediate Release The College of Law Practice Management Futures Conference Adopts a TED Talk Format Chicago, Illinois – August 19, 2013 – College of Law Practice Management conference organizers have released the agenda for…

    Read More The College of Law Practice Management Futures ConferenceContinue

  • Business of law | Law firm culture | RainDance | Technology

    Collaboration will be the next decade’s imperative

    ByJayne Navarre May 31, 2012April 11, 2026

    There are two very important words law firms need to talk about, right now, today—collaboration and competition (1) “Collaboration will be the next decade’s imperative,“ Jeff Day, Senior Manager of Strategy and Planning at Cisco…

    Read More Collaboration will be the next decade’s imperativeContinue

  • Business Development | CMO | Events | Law firm culture | Sales and Service

    Crack the Code: What The Apple Store can teach law firms about sales and service

    ByJayne Navarre May 21, 2012April 11, 2026

    The Apple Store is the most profitable retailer in America, generating an average of $5,600 per square foot and attracting more than 20,000 visitors a week, according to author Carmine Gallo, The Apple Experience: Secrets…

    Read More Crack the Code: What The Apple Store can teach law firms about sales and serviceContinue

  • Business of law | Law Firm Administration | Law firm culture | Online Tools | Opinion | Semantic Web | Technology | Web 3.0

    TURN OFF YOUR IPAD? | How digital natives COULD impact the future of the legal profession

    ByJayne Navarre April 4, 2012April 11, 2026

    Boarding a flight between Montreal and Miami yesterday I overheard a mother tell her son, who looked no more than 3-years-old, “Turn off your iPad.” She suggested, gently, that he take a nap until we…

    Read More TURN OFF YOUR IPAD? | How digital natives COULD impact the future of the legal professionContinue

  • Best Practices | CMO | Law firm culture | Marketing Communications | Social Media Policy

    Should Your Law Firm Have a Formal Training Process for Social Media Engagement?

    ByJayne Navarre September 14, 2011April 11, 2026

    In a nonscientific reader poll conducted for SmartBrief on Social Media, leading marketers (of all types) were asked: Does your company have a formal training process for employees before they’re allowed to blog, tweet or…

    Read More Should Your Law Firm Have a Formal Training Process for Social Media Engagement?Continue

  • Business of law | CMO | Law Firm Administration | Law firm culture | Marketing Communications | Social Business for Lawyers | Social Media | Strategy

    Can a Law Firm Become a Social Business?

    ByJayne Navarre August 3, 2011April 11, 2026

    How are you preparing to take your law firm into the “Social Business” era?  Perhaps this is the first time you’ve heard the term used?  Here’s a definition: Social Businesses combine fully integrated sets of…

    Read More Can a Law Firm Become a Social Business?Continue

  • Best Practices | Brand Strategy | Business Development | Clients | Law Firm Administration | Law firm culture

    The Heart and Soul of Your Law Firm | What Vendor Relationships Reveal

    ByJayne Navarre January 18, 2011April 11, 2026

    Today a package of materials from a new client of mine arrived overnight, first AM delivery. The delivery surprised me and exceeded my expectation as our scheduled meeting is weeks away. There was nothing urgent…

    Read More The Heart and Soul of Your Law Firm | What Vendor Relationships RevealContinue

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About VMO

Jayne Navarre

Jayne Navarre

Jayne Navarre is a marketing consultant who specializes in helping lawyers and law firms develop business through smart marketing strategies and social media.

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