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Category: Marketing Communications

Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)

  • Just Being Social | by Jay Strother for Legal Management March/April Edition

    Just Being Social | by Jay Strother for Legal Management March/April Edition

    April 11, 2011

    If you’re looking for the latest “buzz” about social media ethics and professional responsibility for lawyers (and their employees), I highly recommend Jay Strother’s…

  • Social Media for Lawyers Examined | Try a little context.

    Social Media for Lawyers Examined | Try a little context.

    March 28, 2011

    Are you still trying to get your arms around social media? Still feeling uncertain about it’s usefulness in marketing your practice or for networking…

  • Social Nation | by Barry Libert [Book Review]

    Social Nation | by Barry Libert [Book Review]

    March 2, 2011

    Everyone seems to be asking, what’s next for social media — we’ve got our LinkedIn profiles in place, we’re blogging, we’re posting on Facebook,…

  • Facebook | Does the goldrush mentality on Wall Street have implications for law firm marketing?

    Facebook | Does the goldrush mentality on Wall Street have implications for law firm marketing?

    January 6, 2011

    I found this news alert from the Wall Street Journal fascinating on a couple of accounts: “Interest in shares of Facebook is so strong…

  • Content and Community | What I’m doing with social media in 2011

    Content and Community | What I’m doing with social media in 2011

    January 4, 2011

    Social media and social networking platforms open up doors to new relationships and often work well as tools for marketing – broad distribution, top…

  • Law Firm Twitter Accounts

    Law Firm Twitter Accounts

    November 29, 2010

    There’s a lot more interest in Twitter from law firms these days. We know that individual lawyers are having success using the micro-blogging service…

  • Does your law firm need a “social agency?”

    Does your law firm need a “social agency?”

    October 7, 2010

    As social media channels grow and the “what should we be doing” buzz slowly moves across the legal marketing industry, more legal marketing professionals…

  • About social.lawyers: Transforming Business Development – Excerpt From the Book

    About social.lawyers: Transforming Business Development – Excerpt From the Book

    September 27, 2010

    I’m excited to share with readers of the Virtual Marketing Officer blog a short excerpt about creating an effective profile on LinkedIn taken from…

  • JDSupra and LinkedIn: Like Peanut Butter and Chocolate

    JDSupra and LinkedIn: Like Peanut Butter and Chocolate

    July 23, 2010

    I predict that just about EVERYONE on LinkedIn will have a good reason to add Legal Updates, the new application from JDSupra, to deliver…

  • Too Busy For Marketing? Tap Into Your Social Web Communities.

    Too Busy For Marketing? Tap Into Your Social Web Communities.

    April 28, 2010

    Who has time for business development when you’re really busy with client work? Since the beginning of 2010 I’ve been struggling to balance the…

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Jayne Navarre, Inc.
Marketing & Business Development
for Law Firms


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