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Category: Best Practices

Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)

  • Stay Tuned…Marketing Partners Forum (#MPF)

    Stay Tuned…Marketing Partners Forum (#MPF)

    January 13, 2010

    by virtualmarketingofficer Just a quick note before I leave Miami this morning and take the long trip north to Palm Beach Florida for the…

  • WARNING: New Facebook Privacy Settings Need Your Attention Now!

    WARNING: New Facebook Privacy Settings Need Your Attention Now!

    December 14, 2009

    by virtualmarketingofficer Just when you thought it was safe to play in the online sandbox – bam! Facebook dumps a load of broken glass…

  • Pictures worth a thousand words. Presentation Ideas.

    Pictures worth a thousand words. Presentation Ideas.

    December 1, 2009

    by virtualmarketingofficer I met Carly Calkins @marketercalkins on Twitter. I’m not affiliated with Carly or her company, Total Attorneys, in fact we even compete…

  • Is Social Networking right for me?

    Is Social Networking right for me?

    November 16, 2009

    by virtualmarketingofficer I knew it had to happen. Up until this point I wholeheartedly believed that any business could benefit from greater exposure by…

  • Searching for a better search? 5 easy steps: search, save time and get targeted results.

    Searching for a better search? 5 easy steps: search, save time and get targeted results.

    November 9, 2009

    by virtualmarketingofficer You probably rely heavily on the Internet to do business related research.  Did you know that all searches are not created equal?…

  • Is alternative billing enough to differentiate your law firm in this competitive business market?

    Is alternative billing enough to differentiate your law firm in this competitive business market?

    October 26, 2009

    by virtualmarketingofficer Word is that in this economy law firm clients are willing to walk across the street just to get better value. Go…

  • Twitter for Lawyers: Building Business Relationships

    Twitter for Lawyers: Building Business Relationships

    October 13, 2009

    by virtualmarketingofficer Image by luc legay via Flickr You can improve your ability to build meaningful business relationships on Twitter.  I’d like to introduce…

  • B-to-B Marketing Fundamentals Don’t Change (Short)

    B-to-B Marketing Fundamentals Don’t Change (Short)

    September 27, 2009

    by virtualmarketingofficer 2010 Marketing Plan for My Law Firm Goal – Own the first 3 Google results for my law firm; important practice keywords…

  • Blog Smarter. Write Media Rich Emails. Try Zemanta

    Blog Smarter. Write Media Rich Emails. Try Zemanta

    September 24, 2009

    by virtualmarketingofficer I’ve mentioned Zemanta to my blog readers in an earlier post where I talked about online tools I can’t live without. Today…

  • FACEBOOK: FOR BUSINESS

    FACEBOOK: FOR BUSINESS

    September 14, 2009

    by virtualmarketingofficer Instead of just cutting off workplace access to Facebook —the poster child for questionable business networking activity— I suggest you take a…

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