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Breakthrough Secret Exposed: Use these five steps to increase blog ROI
While teaching at Purdue University in the 1930s, professor Alan H. Monroe developed a handy way to organize sales presentations. It was so handy…
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Gamify Your Web Analytics: A Low Calorie Program For Law Firm Marketers | Part I
2013 will be remembered for many things but for those of us tethered to a sedentary routine—sitting in front of a computer—2013 may be…
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Blogs Are Social Media. (Law) Bloggers Should Be More Social.
Okay, I’ll admit it. I’m a slacker. In 2013, I added only 10 posts to my blog. But I have lots of entertaining excuses…
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Discovering Client Service
Why do law firms struggle with client satisfaction? Perhaps it is because often times the work a lawyer does has such terribly high stakes—results…
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The College of Law Practice Management Futures Conference
For Immediate Release The College of Law Practice Management Futures Conference Adopts a TED Talk Format Chicago, Illinois – August 19, 2013 – College…
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Whatever the plan was before the recession, the rules have changed for law firms and wineries…huh?.
Law firms and wineries have little in common. Well, except that many attorneys I know take pleasure in a glass of fine wine from…
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“Content is where the real money will be made” ~ Bill Gates (1996)
“Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.” ~BILL GATES,…
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Understanding marketing, business development and client development | Circus Style…
What’s the difference between marketing, business development and client development? Unlike most consumer products, selling services such as law, accounting, real estate, insurance, and…
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Social Seating | A ticket to business opportunities
Looking for a more productive airline seat—not a quiet one where you can work, read, nap, or catch up on email, but one that…
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Pep talk: throwing and catching in the major leagues…
It is not a coincidence that the best ball players are the ones with the best throwing and catching skills. Good defense revolves around…
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