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Category: Communications

Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)

  • Generational Differences: Is Social Media Distracting Lawyers?

    Generational Differences: Is Social Media Distracting Lawyers?

    August 20, 2010

    A healthy little discussion on the Martindale.com Connected social network this week asked the question, “Has Social Media Gotten Lawyers Out of Focus?” Particular…

  • Earth to FACEBOOK…automatically generated fan pages? Are you kidding?

    Earth to FACEBOOK…automatically generated fan pages? Are you kidding?

    June 1, 2010

    Just as I started to breath easier—Facebook rolled back the ridiculously complicated privacy settings that were causing chaos for those who care—alien generated community…

  • Law Firm Branding: Hocus Pocus or Results?

    Law Firm Branding: Hocus Pocus or Results?

    May 7, 2010

    Baker McKenzie beat Skadden in gross revenues in the 2010 AmLaw 200 list taking over the top spot for the first time since 1994.…

  • Got an APP-etite for Consumer Advertising Law? Arnold & Porter DELIVERS!

    Got an APP-etite for Consumer Advertising Law? Arnold & Porter DELIVERS!

    January 25, 2010

    by virtualmarketingofficer Now you can pick up your iPhone or Kindle and place that order… The highly regarded  Consumer Advertising Law Blog created by…

  • How Law Firm Marketing Teams are Working the Social Web: Another #MPF Recap

    How Law Firm Marketing Teams are Working the Social Web: Another #MPF Recap

    January 21, 2010

    by virtualmarketingofficer “What blogs do you read?” That’s what CMO Melanie Green of Baker Daniels in Indianapolis, Indiana (Go Colts!) asks an attorney before…

  • Social Touchpoints for Your 2010 Marketing Plans

    Social Touchpoints for Your 2010 Marketing Plans

    November 23, 2009

    by virtualmarketingofficer Law firms may need to play catch up if they don’t start integrating social technologies into their marketing, client service and business…

  • Should the managing partner of a law firm publish a blog?

    Should the managing partner of a law firm publish a blog?

    August 18, 2009

    by virtualmarketingofficer How realistic is it for a law firm managing partner to publish a blog? Maybe a better question to ask is “How…

  • Blogging for business development vs. market promotion

    Blogging for business development vs. market promotion

    April 29, 2009

    by virtualmarketingofficer Growing in popularity, blogging is attracting lawyers and law firms in droves. I often wonder how much thought goes into what the…

  • Mining Existing Content for the Social Web

    Mining Existing Content for the Social Web

    April 22, 2009

    by virtualmarketingofficer Law firm markerters, this one’s for you! Part of the VirtualMarketingOfficer’s mission is to pass along ideas to make your job easier.…

  • How Important are Law Firm Business Cards?

    How Important are Law Firm Business Cards?

    April 15, 2009

    by virtualmarketingofficer I’m usually blogging about the online world where a “calling card” is a digital footprint found in a Google search or a…

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