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Category: Communications

Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)

  • Strategic Social Media for Law Firms

    Strategic Social Media for Law Firms

    April 14, 2009

    by virtualmarketingofficer Responsibility for what employees are saying about your law firm across social media networks is making its way to you, marketers (if…

  • Take the Test. Should you network online?

    Take the Test. Should you network online?

    April 7, 2009

    by virtualmarketingofficer Seriously, get out a pen and piece of paper (or cut and paste this list into a document) and TAKE THE TEST:…

  • Did I mention that the buyer is changing?

    Did I mention that the buyer is changing?

    March 23, 2009

    by virtualmarketingofficer Did I mention that the buyer is changing? Did you see the latest issue of Fast Company, the one that lists the…

  • Who should WEB 2.0?

    Who should WEB 2.0?

    March 20, 2009

    by virtualmarketingofficer Know thyself. Know thy clients better. Our own values are not always the values of our clients. Let’s face it, if everyone…

  • Advertising is no longer a spectator sport.

    Advertising is no longer a spectator sport.

    March 19, 2009

    Businesses are definitely embracing non-traditional ways of reaching their customers. In some cases out of necessity, other cases, just because they can. People on…

  • Lateral Moves

    Lateral Moves

    March 9, 2009

    by virtualmarketingofficer If you are a lawyer in the favorable position of moving laterally, this one’s for you. Go for it! Thinking outside the…

  • Web Site Renovations – Part II

    Web Site Renovations – Part II

    March 5, 2009

    by virtualmarketingofficer If your law firm Web site has decent architecture and a serviceable content management system, a face-lift or resurfacing may be just…

  • Web Site Renovations vs. Extreme Law Firm Makeover

    Web Site Renovations vs. Extreme Law Firm Makeover

    March 4, 2009

    by virtualmarketingofficer More often than not these days, I am speaking with law firms who are interested in renovating their Web sites –getting a…

  • How to Manage Social Computing In Your Law Firm

    How to Manage Social Computing In Your Law Firm

    February 24, 2009

    There are thousands of applications and software tools that leverage the Internet. Social tools are just one variety. Generally, law firms have adopted tools…

  • The Internet Has Changed Everything

    The Internet Has Changed Everything

    February 23, 2009

    Few things in life are certain. However, I can think of one. What is for certain –a new medium has entered into our lives…

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