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DLA Piper: What’s in the secret sauce? Shhh…Sales…
On a typical day, Catherine Zinn sits in on a lot of meetings. She meets with existing clients, new clients, firm executives, and partners.…
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Update: In-House Counsel Lawyers Social Media Use Grows
Greentarget, Zeughauser Group and Inside Counsel magazine just released survey data that updates their oft quoted 2010 findings on how corporate, in-house law departments…
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Holiday eCards, law firms, lawyers and one person’s opinion
Sending a digital eCard to a huge database list of “everyone,” without taking a moment to… reflect that behind each name is a real…
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Online Tools for Law Blogs and Other Website Owners | Alexa
Last week on VirtualMarketingOfficer.com I wrote about How To Promote Your Law Blog and it turned out to be a pretty popular post, so…
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Should Your Law Firm Have a Formal Training Process for Social Media Engagement?
In a nonscientific reader poll conducted for SmartBrief on Social Media, leading marketers (of all types) were asked: Does your company have a formal…
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Law Firm Management Ideas | The Benevolent Dictator
Listening to a law firm administrator explain how he handles internally sensitive issues at his law firm over a business dinner one evening, I…
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Can a Law Firm Become a Social Business?
How are you preparing to take your law firm into the “Social Business” era? Perhaps this is the first time you’ve heard the term…
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Social Media and Legal Ethics | No New Restrictions, Just Clarification
The jury is (almost) in. We do not, thankfully, anticipate a Casey-Anthony-super-sized-post-verdict outrage when the American Bar Association codifies its Commission on Ethics 20/20…
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Social Media Secrets Revealed.
Raise your hand: How many of you are stuck in the PUSHING TOO MUCH INFORMATION trap of social media? Right, just as I expected…too…
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Enchantment | The Art of Changing Hearts, Minds, and Actions | Guy Kawasaki
Unique instruction in this book for serious law firm marketers, technologists, administrators, personnel directors, etc. who want to get their ideas to “come across…
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