How to Write a Blog Post: content ideas for lawyers who blog.
bySetting up a blog is easy. Whether you do it yourself or hire someone to do it for you, it will probably be the…
Best Practices
Law Firm Cross-selling: The Art of Listening.
byNothing makes me more confused and frustrated than when I anticipate one thing and get something entirely different. When this happens I think that…
What Law Firms Can Learn About Delivering Happiness from Tony Hsieh | CEO Zappos
byIn these changing times, we all need fresh ideas and inspiration. Delivering Happiness delivers. Tony Hsieh’s recently released book, Delivering Happiness | A Path to…
Alternate Fee Agreements Meet Process Improvement
byFollowing my post on Alternative Fee Agreements for law firms and their clients I had one of those days where I wished I had…
Too Busy For Marketing? Tap Into Your Social Web Communities.
byWho has time for business development when you’re really busy with client work? Since the beginning of 2010 I’ve been struggling to balance the…
Amazon: The Disney of Delivery
byWhere does your law firm stack up? Are you creating experiences or are you delivering “business as usual?” I wish I had some really…
Fear of Facebook: Part II: How to use Facebook privacy settings
byFacebook estimates that only 20% of its members take advantage of the privacy features. As a business professional using Facebook, privacy settings allow you…
Fear of Facebook? You decide.
by“Should I be on Facebook?” That is the first question lawyers often ask me these days. Followed by: “Should I trust Facebook?” and “Is…
Build a Blog – Build a Law Practice: One Lawyer’s Journey
byIt’s no trivial thing: the social web opens access to some amazing people that I would not otherwise had the opportunity to meet. It…
How General Counsel Evaluates and Hires Law Firms: Marketing Partner Forum Recap
byThe joint 2009 price tag on outside legal services for three large corporations is enough to run a small country—Office Depot: 12 million (excluding…