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How Important are Law Firm Business Cards?
by virtualmarketingofficer I’m usually blogging about the online world where a “calling card” is a digital footprint found in a Google search or a…
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LMA Quick Start Social Media Reading List
by virtualmarketingofficer I’m presenting a session on social computing tomorrow during the Quick Start program at the Legal Marketing Association’s Annual Conference in National…
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Take a dip with your clients, their clients, their friends, and YOUR referral sources.
by virtualmarketingofficer Get out of that air-conditioned cabana. Take a dip with your clients, their clients, friends of your client’s clients, and YOUR referral…
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Did I mention that the buyer is changing?
by virtualmarketingofficer Did I mention that the buyer is changing? Did you see the latest issue of Fast Company, the one that lists the…
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Who should WEB 2.0?
by virtualmarketingofficer Know thyself. Know thy clients better. Our own values are not always the values of our clients. Let’s face it, if everyone…
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Will law firms turn to social media in hard times?
by virtualmarketingofficer Facebook launches a redesign tomorrow (today, depending on your time zone). From the preview it looks like they are setting the stage…
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Sponsored Conversations – Part II
To recap, in my earlier post I challenged you to “Imagine for a minute….” A law firm sponsors a non-lawyer blogger who writes about…
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Mass Communicators Stare-down with Mass Communications
Companies are increasingly tapping into the blogger community for content as paid advertising. Commonly referred to as sponsored conversations, influential voices are paid in…
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