-
Beyond social networking: The business of law
by virtualmarketingofficer The social Web has revolutionized the way consumers are learning about their health related issues and choosing professionals. There is a strong…
-
FACEBOOK: FOR BUSINESS
by virtualmarketingofficer Instead of just cutting off workplace access to Facebook —the poster child for questionable business networking activity— I suggest you take a…
-
Should the managing partner of a law firm publish a blog?
by virtualmarketingofficer How realistic is it for a law firm managing partner to publish a blog? Maybe a better question to ask is “How…
-
Strategic Marketing in Five Easy Leaps.
by virtualmarketingofficer You don’t have to be in the AM LAW 50 to market your law firm strategically, but you can’t get there if…
-
What is the price for a loyal client?
by virtualmarketingofficer I think many businesses [and law firms] are shooting themselves in the foot when they cut corners on the wrong stuff. For…
-
How Important are Law Firm Business Cards?
by virtualmarketingofficer I’m usually blogging about the online world where a “calling card” is a digital footprint found in a Google search or a…
-
20 things law firms need to have in their social media guidelines.
by virtualmarketingofficer The suggestions that follow are simply that…suggestions. They are not comprehensive. They are not policy. These suggestions are based on anecdotal experience.…
-
What do clients want from their law firm, other than legal services?
by virtualmarketingofficer Over the last ½ decade a lot of law firms made the effort to understand their client’s business. The marketing message: “More…
Category: Business of law
Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)