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Author: Jayne Navarre

Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)

  • Seven simple organic SEO tactics for non-technical bloggers

    Seven simple organic SEO tactics for non-technical bloggers

    March 14, 2016

    Posted by Jayne Navarre on Mar 14, 2016 in Blog Tips, How-To, Search Optimization, Web sites | No Comments If you’ve ever run a…

  • How To Write An Essay Style Blog Post

    How To Write An Essay Style Blog Post

    May 29, 2015

    Posted by Jayne Navarre on Oct 9, 2016 in Blog Tips, Content Marketing, How-To | One Comment As the Virtual Marketing Officer predicted in…

  • 10 Tips for Converting Your Presentation Slide Deck for SlideShare

    10 Tips for Converting Your Presentation Slide Deck for SlideShare

    January 22, 2015

    Posted by Jayne Navarre on Jan 22, 2015 in Best Practices, Content Marketing, How-To, Social Media | No Comments SlideShare.net makes it really easy…

  • Six Can’t-Miss Plays to Supercharge Your Online Marketing in 2015.

    Six Can’t-Miss Plays to Supercharge Your Online Marketing in 2015.

    January 15, 2015

    Posted by Jayne Navarre on Jan 14, 2015 in Brand Strategy, Content Marketing, How-To, Online Tools, Social Media | 2 Comments By now you’ve…

  • Top Ranked Blogs Get Passed Over By The 2014 ABA Blawg 100

    Top Ranked Blogs Get Passed Over By The 2014 ABA Blawg 100

    December 4, 2014

    Posted by Jayne Navarre on Dec 3, 2014 in Blog Tips, Opinion, Website Analytics | 3 Comments Santa’s got a list. He’s checking it…

  • Are you ready to deck the halls with boughs of social media content?

    Are you ready to deck the halls with boughs of social media content?

    November 10, 2014

    Posted by Jayne Navarre on Nov 10, 2014 in Brand Strategy, Content Marketing, Ideas, Social Media, social.lawyers | No Comments There’s a holiday feeling…

  • Praise for FAIL: An entertaining detective mystery with a conscience…

    Praise for FAIL: An entertaining detective mystery with a conscience…

    November 3, 2014

    The glorious lack of success in almost any bad situation can be summed up in a single syllable—fail. However, FAIL, a recently released detective…

  • My Steinbrenner Rule: A good pitching arm alone is not why you invest $28 million

    My Steinbrenner Rule: A good pitching arm alone is not why you invest $28 million

    October 28, 2014

    If you’re like me, you’ve pushed at least one costly project through your law firm that didn’t turn out as you had expected. But…

  • Tips for Hiring a Law Firm Marketing Consultant: Part I – Specialization

    Tips for Hiring a Law Firm Marketing Consultant: Part I – Specialization

    September 4, 2014

    October is “just around the corner,” which signals that wonderful month of the year when you are asked to prepare next year’s marketing budget.…

  • A Legal Thriller

    A Legal Thriller

    June 25, 2014

    If the swashbuckling criminal trial lawyer and oft times guest commentator on the CBS network, Paul Batista, had a blog, I’m pretty sure he’d…

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VirtualMarketingOfficer Blog

The Virtual Marketing Officer Blog helps lawyers and law firms develop sound marketing skills for growing their practice.

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