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Online Reputation Management: What JetBlue can teach law firms.
There are several things law firms can learn from the recent publicity of the JetBlue incident, particularly in the context of the social Web…
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Social Web “consumption, familiarity and use” by in-house lawyers: survey released
As a marketer I rarely, if ever, try to “convince” a law firm or lawyer that social media and networking is something they MUST…
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Fear of Facebook? You decide.
“Should I be on Facebook?” That is the first question lawyers often ask me these days. Followed by: “Should I trust Facebook?” and “Is…
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Lawyers: Get Your Social Web Strategy On
Image via Wikipedia If you’re a lawyer or other legal industry professional engaging on the social web I’d love to hear about your social…
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How Law Firm Marketing Teams are Working the Social Web: Another #MPF Recap
by virtualmarketingofficer “What blogs do you read?” That’s what CMO Melanie Green of Baker Daniels in Indianapolis, Indiana (Go Colts!) asks an attorney before…
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What IS Twitter, really?
by virtualmarketingofficer It’s time to reassess Twitter. Is it a conversation or just another channel in the communications tool box? What’s the value proposition…
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Is Social Networking right for me?
by virtualmarketingofficer I knew it had to happen. Up until this point I wholeheartedly believed that any business could benefit from greater exposure by…
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Sustainable—and valuable—social media strategy. PART I
Social interaction, online and offline, is one of many ways people get connected to products and services, so it makes perfect sense that many…
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Can a social media policy be too restrictive?
by virtualmarketingofficer A law firm administrator contacted me asking for feedback on the social media policy their firm had drafted. The administrator had pulled…
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Mining Existing Content for the Social Web
by virtualmarketingofficer Law firm markerters, this one’s for you! Part of the VirtualMarketingOfficer’s mission is to pass along ideas to make your job easier.…
Tag: Social Media
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