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Did I mention that the buyer is changing?
by virtualmarketingofficer Did I mention that the buyer is changing? Did you see the latest issue of Fast Company, the one that lists the…
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Who should WEB 2.0?
by virtualmarketingofficer Know thyself. Know thy clients better. Our own values are not always the values of our clients. Let’s face it, if everyone…
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20 things law firms need to have in their social media guidelines.
by virtualmarketingofficer The suggestions that follow are simply that…suggestions. They are not comprehensive. They are not policy. These suggestions are based on anecdotal experience.…
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Advertising is no longer a spectator sport.
Businesses are definitely embracing non-traditional ways of reaching their customers. In some cases out of necessity, other cases, just because they can. People on…
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What do clients want from their law firm, other than legal services?
by virtualmarketingofficer Over the last ½ decade a lot of law firms made the effort to understand their client’s business. The marketing message: “More…
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Web Site Renovations – Part II
by virtualmarketingofficer If your law firm Web site has decent architecture and a serviceable content management system, a face-lift or resurfacing may be just…
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Web Site Renovations vs. Extreme Law Firm Makeover
by virtualmarketingofficer More often than not these days, I am speaking with law firms who are interested in renovating their Web sites –getting a…
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Land the Position You WANT
by virtualmarketingofficer The Legal Marketing Association, Southeast Chapter, Miami City Group recently hosted Roberta Montafia and Linda Hazelton for a panel discussion on professional…
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VMO Checklist for Social Online Toolbox – Part II
Risk Management and Social Media are becoming synonymous. Web content upends the traditional form of top-down information dispersal. Maureen O’Neil writes in a February…
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How to Manage Social Computing In Your Law Firm
There are thousands of applications and software tools that leverage the Internet. Social tools are just one variety. Generally, law firms have adopted tools…
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