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  • Best Practices | Privacy | Reputation Management | Social Computing | Twitter

    Twitter Post Exposes Paris.

    ByJayne Navarre September 3, 2010April 11, 2026

    A photograph— which contained cocaine — did not belong to her. In mid-July, Paris Tweeted a photograph of a purse and wrote: “Love My New Chanel Purse I Got Today ” That purse appears to…

    Read More Twitter Post Exposes Paris.Continue

  • CMO | Ideas | Online Tools | Social Computing

    Your Greatest Challenge on the Social Web.

    ByJayne Navarre March 8, 2010April 11, 2026

    What’s your, or your law firm’s, greatest challenge about the social web? Heather Milligan, Russell Lawson and I would like to know. We’ll be leading a live discussion at the Legal Marketing Association Annual Conference…

    Read More Your Greatest Challenge on the Social Web.Continue

  • Online Tools | Social Computing | Strategy

    Lawyers: Get Your Social Web Strategy On

    ByJayne Navarre February 16, 2010April 11, 2026

    Image via Wikipedia If you’re a lawyer or other legal industry professional engaging on the social web I’d love to hear about your social web strategy for engagement. Why? Because next month I’ll be speaking…

    Read More Lawyers: Get Your Social Web Strategy OnContinue

  • CMO | Communications | Social Computing | Web 2.0

    How Law Firm Marketing Teams are Working the Social Web: Another #MPF Recap

    ByJayne Navarre January 21, 2010April 11, 2026

    by virtualmarketingofficer “What blogs do you read?” That’s what CMO Melanie Green of Baker Daniels in Indianapolis, Indiana (Go Colts!) asks an attorney before approving their request to blog. Melanie was  a panelist on the…

    Read More How Law Firm Marketing Teams are Working the Social Web: Another #MPF RecapContinue

  • Best Practices | Business of law | CMO | Marketing | Social Computing

    Stay Tuned…Marketing Partners Forum (#MPF)

    ByJayne Navarre January 13, 2010April 11, 2026

    by virtualmarketingofficer Just a quick note before I leave Miami this morning and take the long trip north to Palm Beach Florida for the Marketing Partner’s Forum. I’ll be covering the event here on the…

    Read More Stay Tuned…Marketing Partners Forum (#MPF)Continue

  • Best Practices | CMO | Marketing | Referrals | Social Computing | Social Networking

    Is Social Networking right for me?

    ByJayne Navarre November 16, 2009April 11, 2026

    by virtualmarketingofficer I knew it had to happen. Up until this point I wholeheartedly believed that any business could benefit from greater exposure by participating on the social Web, but today I advised a company…

    Read More Is Social Networking right for me?Continue

  • Business of law | Marketing | Online Tools | Social Computing | Strategy | Web 3.0

    Beyond social networking: The business of law

    ByJayne Navarre September 29, 2009April 11, 2026

    by virtualmarketingofficer The social Web has revolutionized the way consumers are learning about their health related issues and choosing professionals. There is a strong correlation for law firms. It’s all about the GLUE. As Heather…

    Read More Beyond social networking: The business of lawContinue

  • Best Practices | Social Computing | Social Media Policy

    Making a Sticky Social Media Policy

    ByJayne Navarre August 17, 2009April 11, 2026

    by virtualmarketingofficer Whether your law firm or organization has two employees or 2000 employees [or partners], having guidelines in place that set the tone for online engagement and protect your clients’, employees’ and the law…

    Read More Making a Sticky Social Media PolicyContinue

  • Business Development | CMO | Marketing | Social Computing | Strategy

    Sustainable-and valuable-social media strategy. Part II

    ByJayne Navarre August 7, 2009April 11, 2026

    by virtualmarketingofficer In my last post I offered my ideas on how a law firm might approach a sustainable social media program. I suggested that you not start with the tools, but rather start with…

    Read More Sustainable-and valuable-social media strategy. Part IIContinue

  • Business Development | CMO | Marketing Communications | Social Computing | Strategy

    Sustainable—and valuable—social media strategy. PART I

    ByJayne Navarre August 4, 2009April 11, 2026

    Social interaction, online and offline, is one of many ways people get connected to products and services, so it makes perfect sense that many professional services marketers are looking at social Web tools as a…

    Read More Sustainable—and valuable—social media strategy. PART IContinue

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About VMO

Jayne Navarre

Jayne Navarre

Jayne Navarre is a marketing consultant who specializes in helping lawyers and law firms develop business through smart marketing strategies and social media.

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