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Category: How-To

Best Practices (64) Blogging (22) Brand Strategy (18) Business Development (42) Business of law (28) Clients (15) CMO (48) Communications (40) Facebook (20) How-To (14) Ideas (48) Marketing (26) Marketing Communications (48) Online Tools (27) Opinion (20) social.lawyers (18) Social Computing (23) Social Media (41) Social Media Policy (19) Social Networking (37) Social Web (13) Strategy (21) Technology (21) Web 2.0 (29)

  • Discovering Client Service

    Discovering Client Service

    September 30, 2013

    Why do law firms struggle with client satisfaction? Perhaps it is because often times the work a lawyer does has such terribly high stakes—results…

  • Building a LAW PRACTICE-SPECIFIC social media strategy | Examining User Behavior

    Building a LAW PRACTICE-SPECIFIC social media strategy | Examining User Behavior

    July 27, 2012

    If you have an estate planning practice, your target audience for new business is probably middle-aged adults aged 35-44. Online social media user behavior…

  • Do It Yourself Search Optimization | Part II

    Do It Yourself Search Optimization | Part II

    June 25, 2012

    for blogs and websites This is the second in a three part series of basic steps for bloggers who want to gain greater organic…

  • Easy Search Engine Optimization (SEO) for WordPress and other websites | Part One!

    Easy Search Engine Optimization (SEO) for WordPress and other websites | Part One!

    June 14, 2012

    Hardly a day goes by without someone asking me how they can improve their search results. I used to wonder why they ask when…

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