Marketing and Business Development for Law Firms
This evergreen post offers law firms, lawyers, marketers, consultants, and other professionals an inside look at traditions, tips, and ideas for corporate holiday gift…
As the Virtual Marketing Officer predicted in an early 2009 post, social and digital content marketing has become a very important—even critical—marketing investment for you and your law…
While teaching at Purdue University in the 1930s, professor Alan H. Monroe developed a handy way to organize sales presentations. It was so handy…
Okay, I’ll admit it. I’m a slacker. In 2013, I added only 10 posts to my blog. But I have lots of entertaining excuses…
“Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.” ~BILL GATES,…
It is not a coincidence that the best ball players are the ones with the best throwing and catching skills. Good defense revolves around…
The Adam Smith, Esq. blog, published by Bruce MacEwen, covers the topic of law firm economics really well. His latest series on Growth is…
There’s one thing I’ve learned about being a blogger—the cost of entry may be cheap but it’s expensive to sustain. And that’s why, more…
If you have an estate planning practice, your target audience for new business is probably middle-aged adults aged 35-44. Online social media user behavior…
This is the first in a three part series on easy organic search optimization for improved results and increased exposure. Hardly a day goes…