Marketing and Business Development for Law Firms
What’s the difference between marketing, business development and client development? Unlike most consumer products, selling services such as law, accounting, real estate, insurance, and…
Lawyers with blogs that post fairly frequently often report a substantially high impact for their investment—new clients, media exposure, and even personal satisfaction. However,…
Nothing makes me more confused and frustrated than when I anticipate one thing and get something entirely different. When this happens I think that…
What are you doing to differentiate your law firm in a highly competitive market? Differentiation is the process of distinguishing products or services to…
In these changing times, we all need fresh ideas and inspiration. Delivering Happiness delivers. Tony Hsieh’s recently released book, Delivering Happiness | A Path to…
Baker McKenzie beat Skadden in gross revenues in the 2010 AmLaw 200 list taking over the top spot for the first time since 1994….
Where does your law firm stack up? Are you creating experiences or are you delivering “business as usual?” I wish I had some really…
Word is that in this economy law firm clients are willing to walk across the street just to get better value. Go figure. Value…
I think many businesses [and law firms] are shooting themselves in the foot when they cut corners on the wrong stuff. For example: Discount…
There really are no excuses, only opportunities. With some content management strategies, utilizing some of the aggregation services and browser portals available, it doesn’t have to be overwhelming.
Here are a few basic ones I recommend to help get you started.