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A blog without Categories? What’s up with that?
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by virtualmarketingofficer I just got back from a little trip around the legal blogsphere and I was pretty surprised to find that A LOT of blogs written by lawyers and…
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Blogging for business development vs. market promotion
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by virtualmarketingofficer Growing in popularity, blogging is attracting lawyers and law firms in droves. I often wonder how much thought goes into what the lawyer blogger really expects to achieve.…
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Mining Existing Content for the Social Web
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by virtualmarketingofficer Law firm markerters, this one’s for you! Part of the VirtualMarketingOfficer’s mission is to pass along ideas to make your job easier. So, if you’ve been tasked with…
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How Important are Law Firm Business Cards?
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by virtualmarketingofficer I’m usually blogging about the online world where a “calling card” is a digital footprint found in a Google search or a profile on a social networking site.…
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Strategic Social Media for Law Firms
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by virtualmarketingofficer Responsibility for what employees are saying about your law firm across social media networks is making its way to you, marketers (if it hasn’t yet). So marketing needs…
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Take the Test. Should you network online?
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by virtualmarketingofficer Seriously, get out a pen and piece of paper (or cut and paste this list into a document) and TAKE THE TEST: twenty-five questions to help you determine…
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Lawyers on the Ledge
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by virtualmarketingofficer I talk to a lot of lawyers who are still on the ledge about the “safety” of social networking and so I believe membership only sites such as…
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LMA09/Jayne Navarre
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by virtualmarketingofficer Jayne Navarre, owner of legal marketing consulting firm LawGravity, summed up from the LMA Conference why some law firms tend to have concerns about their lawyers being bloggers…
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LMA Quick Start Social Media Reading List
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by virtualmarketingofficer I’m presenting a session on social computing tomorrow during the Quick Start program at the Legal Marketing Association’s Annual Conference in National Harbor, Maryland. I’m really excited. I’m…
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Take a dip with your clients, their clients, their friends, and YOUR referral sources.
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by virtualmarketingofficer Get out of that air-conditioned cabana. Take a dip with your clients, their clients, friends of your client’s clients, and YOUR referral sources. In an earlier post I…
About VMO
Jayne Navarre
Marketing consultant specializing in helping lawyers and law firms develop business through smart marketing strategies and social media.
Social.lawyers: The Book
By Jayne Navarre
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