by virtualmarketingofficer A law firm administrator contacted me asking for feedback on the social media policy their firm had drafted. The administrator had pulled ideas from the Web, and was considering the addition of an…
by virtualmarketingofficer Law firm markerters, this one’s for you! Part of the VirtualMarketingOfficer’s mission is to pass along ideas to make your job easier. So, if you’ve been tasked with setting up or directing a…
by virtualmarketingofficer Responsibility for what employees are saying about your law firm across social media networks is making its way to you, marketers (if it hasn’t yet). So marketing needs to find out what employees…
by virtualmarketingofficer Seriously, get out a pen and piece of paper (or cut and paste this list into a document) and TAKE THE TEST: twenty-five questions to help you determine whether you should invest your…
by virtualmarketingofficer I talk to a lot of lawyers who are still on the ledge about the “safety” of social networking and so I believe membership only sites such as Martindale Hubbell’s Connected, Legal On…
by virtualmarketingofficer Get out of that air-conditioned cabana. Take a dip with your clients, their clients, friends of your client’s clients, and YOUR referral sources. In an earlier post I suggested that if law firms…
Businesses are definitely embracing non-traditional ways of reaching their customers. In some cases out of necessity, other cases, just because they can. People on either end of the transaction, supplier and consumer, are getting much…
by virtualmarketingofficer The suggestions that follow are simply that…suggestions. They are not comprehensive. They are not policy. These suggestions are based on anecdotal experience. Your results may vary!!! Can you tell I’ve worked with lawyers?…
by virtualmarketingofficer Facebook launches a redesign tomorrow (today, depending on your time zone). From the preview it looks like they are setting the stage to make FB more useful for both personal and business relationships….
by virtualmarketingofficer If you are a lawyer in the favorable position of moving laterally, this one’s for you. Go for it! Thinking outside the box…. for lawyers who are anticipating a move, or are being…
