LMA Quick Start Social Media Reading List
byI’m presenting a session on social computing tomorrow during the Quick Start program at the Legal Marketing Association’s Annual Conference in National Harbor, Maryland….
Technology
Take a dip with your clients, their clients, their friends, and YOUR referral sources.
byThere really are no excuses, only opportunities. With some content management strategies, utilizing some of the aggregation services and browser portals available, it doesn’t have to be overwhelming.
Here are a few basic ones I recommend to help get you started.
Good, no, really great things are happening.
byThe contest, a four-hour event, was Web-cast in reality show genre. Their buzz online hit the top 10 trending topics on Twitter in the process. The experience exposed P&G marketing directors to digital media in a hands-on-way they may not have learned otherwise.
Will law firms turn to social media in hard times?
byFacebook launches a redesign tomorrow (today, depending on your time zone). From the preview it looks like they are setting the stage to make…
Lateral Moves
byIf you are a lawyer in the favorable position of moving laterally, this one’s for you.
VMO Social Computing Checklist- Part III
byawsuits involving blogs are heating up. The social computing space is a fertile ground for legal actions because blogging is rife with opinions about companies and individuals. If untrue, those statements jump the line of opinion, and land square in the realm of libel or other actionable causes.
VMO Checklist for Social Online Toolbox – Part II
bySocial media exposes firms to significant risks including serious damage to their reputation or the outcomes of the cases they may be working on or even impact their clients’ interests if not kept in check.
The VMO Checklist. 25 Practical Moves for Social Computing.
byThe social computing space continues to evolve. The following checklist outlines key actions that CMOs and Communications Directors should consider implementing to maintain a successful and risk averse presence on the social Internet. There are 25 items in the CMO Social Internet Checklist. Here are the first 12.
How to Manage Social Computing In Your Law Firm
byThis is the first of five parts of posts that offer insight into managing social computing in the law firm. There are thousands upon thousands of applications and software tools that leverage the Internet. Social tools are just one variety.
The Internet Has Changed Everything
byWithout a sense of urgency, law firm management will not see the investment in this medium as mission critical. Yet, as history shows, once the precedent is set and measured by their competition, most will come rushing in. Can you think of any law firm that doesn’t have a Web site? Or use email?