Marketing Communications

Lawyers on the Ledge

Lawyers on the Ledge

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But as in all things related to social networks, online or offline, they will only be as good as the people who show up. A social network host can provide the best tool in the world, but if it isn’t easy to use, if it doesn’t catch on, if the community isn’t full of creators and thought leaders, but rather just spectators, it will be just another online directory or dead social network.

LMA09/Jayne Navarre

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Jayne Navarre, owner of legal marketing consulting firm LawGravity, summed up from the LMA Conference why some law firms tend to have concerns about…