Blogging

Blogging for business development vs. market promotion

Growing in popularity, blogging is attracting lawyers and law firms in droves. I often wonder how much thought goes into what the lawyer blogger really expects to achieve. I mean, a blog is a serious time commitment, requiring thoughtful planning, posting, and promotion. Setting up a blog because someone told you that it’s a great [...]

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Good, no, really great things are happening.

The contest, a four-hour event, was Web-cast in reality show genre. Their buzz online hit the top 10 trending topics on Twitter in the process. The experience exposed P&G marketing directors to digital media in a hands-on-way they may not have learned otherwise.

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Mass Communicators Stare-down with Mass Communications

With transparency and authenticity I think sponsored conversations are an economical and more effective mass communication for law firms. Do you think we’re ready for it?

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